Ipsos ASI welcomes Mark Turim, President, Project Management

Mark Turim joins Ipsos ASI as President, Project Management, at the worldwide level of our advertising research practice. Mark will have the responsibility of improving the company's operations, including structuring and leading the project management organization. An experienced General Manager with broad international background, Mark has worked over twenty years in the research industry. He comes to us from Research International where he was Chief Operating Officer worldwide, and CEO of Latin America. Before that, he was General Manager of Synovate's Consumer and Business Insights Division (US/Canada) and responsible for their operations in North America. Prior to this, he spent a year with the NPD Group as General Manager for the US, Canada, and Mexico area. From 1984 to 2002, Mark worked at Information Resources Inc.(IRI), primarily in Senior Operations and General Management roles.

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